OKINAWA OPERATIONS S.r.l. Società Unipersonale, via dell’Economia 24/2, 35044 Montagnana (PD) Italy info@fuoriserie.it ph + 39 0429 800900 fax + 39 0429 800819 C.F. e P.IVA:05057460288 C.S. Euro 10.000,00 i.v. REA.PD-439718
Michele Ruffin
At the age of twenty he started sewing belts in his grandmother's basement. At twenty-three he set up his first workshop, and since then he has not stopped: belts, labels, collaboration with the world's leading fashion brands, continuously innovating, always researching, new materials for increasingly sustainable productions , always more green. Michele Ruffin is a tireless, restless, passionate homo faber, an enlightened craftsman who does not resign himself to the arid administrative duties of the businessman, and tenaciously experiments, tries, tries again, looks for new paths. And mostly he loves dreaming. When he started, in 1984, he wished to create new things, with a freedom that the detergent store opened by his father does not allow him. Michele Ruffin, with a lot of creativity, has thinking that even from the deep of Veneto can emerge something ingenious in terms of fashion. And so he creates Okinawa, the brand that at the beginning exploits the great success of the late 70s jeans fashion producing leather regenerated belts, and then knows how to reconvert to create the labels of the coolest fashion brands of all time. Michele would like to diversify from the other competitors and he realized that he must put attention on environments. So that Smart Materials born, a researching center who works on new materials creations made from cellulose working. The dream is now called FUORISERIE, and it is the business project of Michele Ruffin, he believes that the product must become a “value” and he would like to dedicate himself to the rule who loves, the visionary. Fuoriserie is a square where talented people and customers which are looking for to get unique products meet each other in artistic field and more. the suggestion of Michele to who would like to reach the success are: 1. Think as inventor The accumulated know-how producing labels is used for the Fuoriserie project, a real innovation in production and distribution. 2. Communicate in a new way I am the testimonial of my dream, I speak of it, I describe it. But not only. I will make sure to convey to the consumer a lifestyle in which to identify. 3. Catch the changes I understand recently that it was starting a new way of selling and I had the courage to imagine customers who have the opportunity to create the products they want, as technology allows it. 4. Find in the world what you need With Fuoriserie I intend to operate in the world, preferably in marginal areas, where "new phenomena" emerge. Fuoriserie is organized curiosity: recognizes in the desire for knowledge one of the main motivations of expression and works to bring this aspiration from the individual to the collective dimension.
contact
OKINAWA OPERATIONS S.r.l. Società Unipersonale, via dell’Economia 24/2, 35044 Montagnana (PD) Italy
info@fuoriserie.it
ph + 39 0429 800900 fax + 39 0429 800819 C.F. e P.IVA:05057460288 C.S. Euro 10.000,00 i.v. REA.PD-439718
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Michele Ruffin
At the age of twenty he started sewing belts in his grandmother's basement. At twenty-three he set up his first workshop, and since then he has not stopped: belts, labels, collaboration with the world's leading fashion brands, continuously innovating, always researching, new materials for increasingly sustainable productions , always more green. Michele Ruffin is a tireless, restless, passionate homo faber, an enlightened craftsman who does not resign himself to the arid administrative duties of the businessman, and tenaciously experiments, tries, tries again, looks for new paths. And mostly he loves dreaming. When he started, in 1984, he wished to create new things, with a freedom that the detergent store opened by his father does not allow him. Michele Ruffin, with a lot of creativity, has thinking that even from the deep of Veneto can emerge something ingenious in terms of fashion. And so he creates Okinawa, the brand that at the beginning exploits the great success of the late 70s jeans fashion producing leather regenerated belts, and then knows how to reconvert to create the labels of the coolest fashion brands of all time. Michele would like to diversify from the other competitors and he realized that he must put attention on environments. So that Smart Materials born, a researching center who works on new materials creations made from cellulose working. The dream is now called FUORISERIE, and it is the business project of Michele Ruffin, he believes that the product must become a “value” and he would like to dedicate himself to the rule who loves, the visionary. Fuoriserie is a square where talented people and customers which are looking for to get unique products meet each other in artistic field and more. the suggestion of Michele to who would like to reach the success are: 1. Think as inventor The accumulated know-how producing labels is used for the Fuoriserie project, a real innovation in production and distribution. 2. Communicate in a new way I am the testimonial of my dream, I speak of it, I describe it. But not only. I will make sure to convey to the consumer a lifestyle in which to identify. 3. Catch the changes I understand recently that it was starting a new way of selling and I had the courage to imagine customers who have the opportunity to create the products they want, as technology allows it. 4. Find in the world what you need With Fuoriserie I intend to operate in the world, preferably in marginal areas, where "new phenomena" emerge. Fuoriserie is organized curiosity: recognizes in the desire for knowledge one of the main motivations of expression and works to bring this aspiration from the individual to the collective dimension.
